Clensta’s products sold out within 24 hours after partnering with actress Parineeti Chopra
Most of the products like gummies have flown off the shelves after the actress, and now entrepreneur came on board
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Hyderabad: Just 24 hours after announcing its partnership with actress Parineeti Chopra, innovative personal care brand Clensta’s select products were sold out. Most of the products like gummies have flown off the shelves after the actress, and now entrepreneur came on board.
“Fans of Parineeti love her for the intelligent choices she’s made as is evident from the overwhelming appreciation our now out-of-stock products have received! This situation is a testament to the growing consumer belief in the power of Parineeti Chopra's endorsement and the exceptional quality of Clensta products. We thank all our consumers for their faith in Clensta and assure them that Clensta will soon be back with a fresh stock to pamper and delight them. We are working on replenishing our inventory at the earliest,” said Puneet Gupta, Founder, Clensta.
Clensta International Private Limited is a health and personal care brand that combines the goodness of nature with science and innovation. The Gurgaon-headquartered direct-to-consumer brand was founded in 2016 by Puneet Gupta. He pioneered the revolutionary waterless hygiene technology in India launching a range of zero-water personal-care applications like waterless body baths and rinse-free shampoos.
Today, Clensta has diversified to offer young, aware consumers a wide range of wellness, hair care, skincare, eye care, lip care, fragrance and body care products. Each sustainable and affordable Clensta product is researched and developed at IIT-Delhi to provide consumers with the choice of choosing the better way.
Since its launch, Clensta has raised funding from investors like Royal Family, IIT-D, Trade Cred & USAID, which it is pumping back into the business to expand the inventory and customer base. Clensta’s products are currently available on Nykaa, Amazon, and Flipkart along with 20 other marketplaces as well as 5000 GT/MT touchpoints across India and have plans to expand into 50+ cities.